The b2b.store eCommerce platform is a high-performance ordering and marketing solution designed exclusively to support B2B trading.
Our decade-long history of working exclusively in the B2B space has given us a deep understanding of what is required for our clients to successfully trade digitally with other businesses.
What exactly is b2b.store eCommerce?
The b2b.store eCommerce platform offers a solution for b2b businesses to offer 24/7 digital ordering to their customers across mobile, tablet and desktop. It effectively empowers your customers to self-serve and place orders for your products at significantly less cost than traditional methods such as telesales or sales representatives.
The subscription based service can be evaluated quickly without significant upfront cost and regularly delivers free features to its customers. It is a white-label platform meaning it is pre-built and can be branded as if it were your own business.
b2b.store eCommerce can be significantly upgraded by combining additional b2b.store modules that deliver in-app advertising or powerful in-app notifications that drive users back to your platform.
Who is behind b2b.store?
It has been created by the team that developed the UK’s first ever ordering app on behalf of Bestway Cash and Carry – a £2.5b turnover business.
We continue to work closely with the Bestway Group to this day and our extensive portfolio of over 80 apps for online wholesale suppliers has processed over £230m in revenues in the last 12 months alone.
Why do I need it?
Digital is the fastest growing channel in retail. And the COVID-19 pandemic has accelerated this growth even more. Being able to offer online ordering to your customers is no longer a ‘nice-to-have’ it’s a ‘must-have’. Add to that the following facts and you quickly see that getting online is crucial to future proof your business:-
Manual order-taking is less effective and more expensive than customer-driven digital ordering, not to mention the issues created by the pandemic.
 Research by Meri 2016  Research from HIM 2019
How is it different?
b2b.store eCommerce offers an alternative approach to traditional software development. As a subscription-based service, it is quick to evaluate with no large upfront cost. The product is fast evolving with new features frequently being delivered at no additional cost to the base subscription.
b2b.store has been built using Progressive Web App (PWA) technology. PWA’s are fast becoming the next generational advancement in Web technology. First generation websites worked on desktop computers only, second generation technology websites were then optimised to work on mobile screens as well as desktop, but PWA’s are what we describe as the third generation web experience. They work on mobile and desktop plus they offer multiple benefits that were previously only obtainable with app technology.
The technology means wholesalers and distributors now only need one app to work across all platforms. One app means just one set of code to be maintained across desktop, mobile and tablet versions, which massively reduces both set-up and ongoing maintenance costs.
“One app means just one set of code”
What is a Progressive Web App (PWA)?
PWA technology is a new generation of mobile optimised services meaning that many of the benefits of a traditional app you find in the apps stores can now be realised via a PWA at a fraction of the cost. Customers can start an order on their mobile phone, then complete it on their desktop at a later date. It gives you the flexibility of a single solution that will work for all customers no matter what device they wish to use.
This new generation of PWA offers far greater functionality than older versions, including camera access, in-app messaging and the ability to continue working offline when network connections are poor. The app icon can also be dragged onto the mobile phone home screen and so for your customers it looks and feels just like an app store app.
Quickly evaluate b2b.store eCommerce
Unlike traditional software offerings, b2b.store eCommerce can be evaluated quickly without significant upfront cost. Contact us to provide a demo and a test environment for you to see for yourself the rich suite of business focussed functionality b2b.store eCommerce provides.
How does it work with my existing systems?
The b2b.store eCommerce platform integrates with the vast majority of back-end systems, whether via API or through the secure transfer of CSV files. Contact us to learn more or request our technical integration guide.