WhatsApp-first ordering and engagement for the wholesale trade

From the UK’s leading B2B WhatsApp specialist – promotions, AI customer service and ordering on WhatsApp, with web and app ordering alongside, all on your live pricing, stock and account data

WhatsApp first, proven in the trade

Built for wholesale complexity. Trusted by wholesalers, distributors and supplier brands across the UK. Start with one workflow — ordering, payments, customer service or compliance — and expand from there. Read our case studies

Who is ProConnect for?

Wholesalers & Distributors – Take orders, answer customers and run promotions on WhatsApp, with web and app ordering alongside

Suppliers & Brands – Reach retailers directly on WhatsApp to drive compliance, activation and sales

I’m a wholesaler | I’m a supplier

ProConnect in numbers

wholesalers and FMCG brands live

.5m

B2B WhatsApp messages a month

of enquiries resolved without a human

tonnes of CO₂ saved a year

More than customer engagement. Commercial execution.

ProConnect helps your team capture more orders, answer routine queries with AI and improve cash collection – on WhatsApp first, with your web store and app alongside. AI voice agents are coming soon.

Request a demo

Coming soon: ProConnect Loyalty

Rewards that keep trade customers coming back – run on WhatsApp.

Customers earn points every time they buy
Retailers earn points for compliance checks – a photo of the range on shelf, sent on WhatsApp
Points redeem with the wholesaler or for external rewards
Suppliers fund boosts on their lines – double or quadruple points