E-commerce
Make advertising easier
Focus your advertising on the customers and products most likely to drive orders.
ProConnect uses AI to analyse ordering patterns and e-commerce activity, helping you decide which products and promotions deserve attention.
That means less time planning broad campaigns and more relevant advertising on your b2b.store storefront, focused on practical opportunities to increase basket size and revenue.
ProConnect now also keeps adverts running when you planned them. Changes appear straight away, and scheduled adverts start and finish at the correct time, even when the clocks change for British Summer Time.
WhatsApp
Surveys just got better
A well-timed second send can increase your survey response rate by a further 50%.
A large wholesaler used WhatsApp to gather customer feedback quickly. More than half of survey messages were read within a day, with completed responses arriving within hours.
After the survey was sent a second time to customers who had not yet replied, the response rate increased by a further 50%. The result shows how a focused follow-up can help you hear from more customers without contacting those who have already responded.
E-commerce
One login. Every depot.
Make it easier for customers to order across linked depots.
Customers can now sign in once and be directed to the right depot for their account. If they buy from more than one linked depot, they can switch without logging in again.
It removes unnecessary login friction and helps customers reach the right products and prices faster, so online ordering stays simple.
