

The same AI that answers your customers on WhatsApp answers your reps. Standing in the aisle, the rep asks what the customer bought last Christmas, whether a credit note went through, or which lines on promotion they’ve never tried. The answer comes from the account, not from memory.
Where the question needs a person, it goes to your office the way a customer enquiry does.

The AI briefs the rep on the account: what has changed, what is overdue, what they usually buy but haven’t added.

The rep opens the customer’s live basket, adds the suggested lines and anything new, and the customer sees it on their app.

Anything below the office floor goes for approval before the order is placed. The reason stays on the order.

The order is already on the customer’s account. Nothing to rekey, every rep change labelled.
One licence per wholesaler with five rep seats included; additional seats are added monthly. Orders go on the customer’s account, so there is no payment step for the rep and nothing new for finance to reconcile.
A short supplier video can be shown to reps at login: a new line, a promotion or a range change. For buying groups, that is a route for supplier-funded content reaching every member’s reps on the same morning.
The first wholesaler goes live in November 2026. ProConnect Commerce customers and buying-group members can join the early-access programme now.
