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Artificial Intelligence

A smarter path to purchase: bringing AI-powered context to B2B ordering
  Artificial Intelligence, B2B.Store, Blog, Ecommerce Our latest B2B Store update connects what’s happening in the world with what’s available to buy—helping retailers spot opportunities as they shop.
Build a WhatsApp Flow in seconds, not days
  Artificial Intelligence, Blog, WhatsApp ProConnect's AI Flow creator turns a one-line brief into a finished, compliant WhatsApp Flow in seconds — surveys, registrations and orders, with no Meta Business Platform and no developer.
Introducing ProConnect Loyalty: turn purchases into points, and shelf space into repeat business
  Artificial Intelligence, Blog, Buying Group, Loyalty, Suppliers, Wholesale ProConnect Loyalty is b2b.store’s new AI-first loyalty module. Suppliers fund the rewards, wholesalers and buying groups host the programme, and retailers earn points for what they buy and what they put on the shelf.
From FAQs to a Knowledge Base: Give Your AI Assistant Better Answers
  Artificial Intelligence, Blog, Customer Engagement, WhatsApp An AI assistant can only give customers useful answers if it properly understands your business. That is why ProConnect has replaced FAQs with a more comprehensive Knowledge Base.
First Impressions Sell: Why Great Imagery Is Now Non-Negotiable in B2B E-Commerce
  Artificial Intelligence, Blog It takes about 50 milliseconds for a visitor to form an opinion of your digital store — and research from Stanford suggests 94% of that first impression comes down to design, not content.
AI latest features: ProConnect’s Image Generator and Demand Alerts
  Artificial Intelligence, B2B.Store, Blog, Ecommerce Create high-fidelity, fully customisable marketing imagery in minutes, directly inside ProConnect.
Ask your data anything: the ProConnect Assistant arrives for e-commerce customers
  Artificial Intelligence, B2B.Store, Blog, Customer Engagement, Ecommerce For the last 12 months, ProConnect customers using WhatsApp have had access to one of the most powerful tools we’ve ever built into the platform: the ProConnect Assistant (previously known as the ProConnect Agent).
What’s next in wholesale? The answer is always changing
  Artificial Intelligence, Blog It wasn’t the most auspicious welcome to the wholesale sector. But it was significant nonetheless.
ISO42001: You lock your cash office, so why leave AI ungoverned?
  Artificial Intelligence, Blog You wouldn’t leave your cash office unlocked just because no one has stolen from you yet, would you? This isn’t a trick question – of course you wouldn’t.
First wholesale-specific AI guide published by Mars Wrigley and b2b.store
  Artificial Intelligence, Blog Food and drink wholesalers are now armed with industry-specific AI advice following the publication of a new guide published by Mars Wrigley and b2b.store.

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